So, what does that mean? Well consumers appreciate quality that lasts. Quality that works. And quality that looks good too. A glass travel mug with a cork band has a greater value perception than a plastic one. Will last longer (because its valued) and outperform the plastic mug in frequency of your logo. Overall it has a lower cost per view than a plastic mug. Better ROI
I believe it’s always better to link your brand to a great design or style. Good quality and something that lasts.