Here’s a quick taste of some of the topics that will be discussed:

Intro : How effective branding and brand personality is conveyed via brand voice, brand messaging

• Examples of businesses that have a unique brand voice and brand personality
• What this means for brands when it comes to building trust, connection, awareness and recognition
• Exercise: Defining your brand personality and voice

1. How your brand makes others feel
2. How your customers describe your brand
3. How you want customers to describe your voice
4. What makes your voice, personality and brand different

• Practices, must dos and strategies on how to apply your brand voice and personality to your business

1. In your copy, your content, look and feel, typography
2. Doubling down on the things that make you different

Register for this online workshop to find your brand voice and brand personality.

To successfully register for this online workshop, you must fit the eligibility criteria below:

• Active ABN
• Victorian For-Profit Business
• Under 20 employees
• Due to limited spots available, only one person may register per ABN